ADIDAS x DASHAPE – #AdidasStreetUnited

What is #AdidasStreetUnited?

DASHAPE is an event based in fashion, sneakers and urban wear in Spain in which attendees can buy, change and see the selection of sneakers in the world. In this event there are performances of people like Yung Beef, Ms Nina, Andrea Vandall and DJ Joven Horacio.

Adidas Street United is a football tournament in which the most outstanding sneaker shop in Spain play. These teams are DASHAPE, Nigra Mercato, Strap, 24 Kilates, Si Vas Descalzo and Food District.

What I did.

For this project I made the retro screens that include the final t-shirts of the teams for the tournament and the event. These screens include the main screen, backgrounds and menus. Each team has its own screen with its colors and its features

Screen.

4:5 Format. They were realized in 9:16 too.

Promotional Video – Advertisement

Who has participated in this project?

· @adidas_es & @_dashape_ ✨
·
Directed and filmed by @alaccou

·

Design: @joshblayne
Models: @ohmydaps @empykira @kjrambo
MUA: @ultrabbyolence
Prod: @andresalonsoproducer
2nd Cam: @alxvisual
Drone: @souloneryounger
PostProd: @inyeeeah
Music: @kuaigonmusic
.
Brands: @nigramercato @wearestrap @sivasdescalzo @footdistrict @24kilatesbcn